The Consumer Protection Bill is expected to change what most South African companies say to their customers and the way they say it. It obliges companies to communicate with consumers in a way that is fair and easy to understand. Read more
This page gives opinions and guidance on plain English and clear communication from Simplified. We believe that simplified communication involves far more than words and sentences: for organisations, it´s a culture change that affects all areas of the business.
36% of the insurance companies taking part in a recent Deloitte online poll (see reference below) believed that product complexity is the factor that most often leads to lack of success. Read more
Crafting a meaningful message that entices people to explore, examine and engage.
Helping people to make informed decisions about companies, services and products.
A connection between people that changes what people do and how they do it.